From 2015-2017 I was the Creative Director for the Shoptalk brand. Shoptalk covers the rapid evolution of how consumers discover, shop and buy. The three day conference provides a unique platform for established retailers, big brands, startups, tech companies, investors, media and analysts to come together in an open and friendly environment. As Creative Director I helped execute and lead all creative work including: pre-show marketing, the website, sales collateral, on-site signage, activations and wayfinding and sponsorship branding and promotions.
For it’s inaugural year, the conference proven to be the hot new retail and ecommerce event—attracting more than 3,100 attendees—including over 395 CEOs.